Tag Archives: Learn English in the UK


Kieran Hayde, Sales, Marketing and Groups Manager, Wimbledon School of English

Kieran Hayde, Sales, Marketing and Groups Manager, Wimbledon School of English

New WSE English language learning app

At the Wimbledon School of English we’ve been offering blended learning for a number of years, but until now it was mostly through our online learning platform e-Wimbledon. Our students get free access to e-Wimbledon during their course, three months before and three months after it, but need an internet connection to do the online exercises. We launched our own app to allow our them to improve their language skills on the go, even when not connected to the internet. The app is also available free to the general public and we hope lots of users around the world will download it. Read more

Andrew Lennox, President, Glasgow School of English, Global School of English

Andrew Lennox, President, Glasgow School of English, Global School of English

A cultural exchange with four English teachers from Morocco

Last Tuesday, I was privileged to spend an hour chatting to the latest ‘students’ at Hamilton School (part of Global School of English in Edinburgh).  They are in fact English teachers from Morocco who came to develop their already exceptional English: four lovely ladies, full of fun, enthusiasm and motivation. Our discussion was wide-ranging, stimulating and fascinating.

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Stephen Shortt, Managing Director, Alpha College of English

Stephen Shortt, Managing Director, Alpha College of English

Will software integration lead to the demise of the School / Agent relationship?

Stephen Shortt, Managing Director of Alpha College of English, looks forward to an interesting debate on how technology is challenging – or facilitating – the relationship between schools and agents.

With the proliferation of third party data and information based on social media profiles and location, schools have more power than ever before to identify and target individual students around the globe. So how can agents still stay involved in the student recruitment process?

Join us at this seminar during the IALC Workshop in Leeds this week as our panel of industry software experts discuss the greatest challenges in school-agent software integration.

We’ll also explore the non-technical elements being brought to bear in the decisions taken by schools on how to market and promote their courses through their network of partners around the world, pairing local knowledge of the student and the school.

Gary Bulgin from Class by Infospeed, Sudesh Prasad from Intrinsiq, and Nicolas Miller from Edvisor will be discussing the technical elements of integrating systems so schools and agents can effectively communicate and collaborate, as well as the underlying elements that make such integration possible in an increasingly globalised industry.

The debate kicks off at 2 pm in the Marriott Hotel in Leeds on Thursday, 7 April. See you there!

 

Stephen Shortt, Managing Director, Alpha College of English:
Stephen has been involved in the language travel industry from a young age. Focussing mainly on marketing, international communication skills and technology, Stephen has presented many industry seminars and workshops on using social media marketing and creating audio visual marketing material for language schools. Stephen is actively involved with industry bodies such as IALC, Eaquals and MEI as well as other international marketing and business bodies.

Jacqueline Kassteen, Owner & Managing Director, Transformative Marketing Solutions

Jacqueline Kassteen, Owner & Managing Director, Transformative Marketing Solutions

Go North Young Man! IALC heads to Leeds and York

Learn more about Leeds and York before you head off to this year’s IALC Workshop.

The IALC Workshop is an annual gathering for IALC-accredited educators and study abroad agencies from around the world, bringing together about 350 attendees from over 50 countries. IALC member institutions are located in 107 destinations around the world, offering over 1,000 language programmes in nine languages.

For over 30 years, this international language travel workshop has been a key event in the calendar for international student recruitment counsellors and agents to find high-quality study programmes for students of all ages and backgrounds. The event moves location each year, and this is the first workshop held in the UK since 1989, giving delegates the chance to experience two contrasting cities in the North of England: the modern university city of Leeds as well as the historical charms of York. Read more

Jacqueline Kassteen, Owner & Managing Director, Transformative Marketing Solutions

Jacqueline Kassteen, Owner & Managing Director, Transformative Marketing Solutions

The Big Debate: Standardising study travel – who are the winners?

Jacqueline Kassteen, Owner and Managing Director of Transformative Marketing Solutions, gives us a preview of what to expect at the IALC Workshop’s Big Panel Debate.

On 7 April, IALC attendees will convene at the Leeds Marriott Hotel for this year’s dynamic Workshop Seminar Programme. Kicking off at 15:15 is our panel on standardising the components of language study abroad. Read more

Chrissi Florides, Director of Studies, Globe English Centre

Chrissi Florides, Director of Studies, Globe English Centre

A year in the CPD life of a Devon DOS

Chrissi Florides gives a glimpse into her annual activities as director of studies with Globe English Centre.

Teacher training is an integral part of what we do at the Globe English Centre. With courses in CLIL, Primary, Secondary and adult education, we cater for all teachers and trainee teachers, offering creative and imaginative courses to inspire and promote personal reflection. We also offer bespoke courses for specific groups such as early years and vocational teachers, but in order to be inspiring, we have to be inspired ourselves, so this is just a little taster of what I (and my colleagues) have done in the last 6 months and what we plan to do in the next 6. Read more

Jon Burton, Principal, Hilderstone College

Jon Burton, Principal, Hilderstone College

Choosing the right ELT teacher development course

As with any profession, language teachers, as well as CLIL teachers, should take up as many opportunities for high quality continuous professional development as they can. One of the most popular choices is a teacher development or refresher course at a language school. Sometimes these may be funded, or part funded, by the teacher’s school, local education authority, region or state, or by international programmes such as Erasmus+ for EU citizens.

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Scottie is the Mascot of Glasgow School of English

Scottie, Mascot of Glasgow School of English

From Saudi Arabia to Scotland – and now an Aberdeen FC supporter!

Ahmed Nouh is from Saudi Arabia. He has been studying at Glasgow School of English since October 2014 and recently won a competition at the School to identify locations across the world that had been ‘visited’ by Scottie, the School’s mascot. Read more

Worcester, the UK’s hidden gem

I was reading an article in the EL Gazette recently which claimed that Bristol was the city with the highest ratio of Centres of Excellence (according to the British Council’s inspection reports), with 50% of its schools achieving this distinction. “Hang on a minute!”, I thought, “What about Worcester?!” – 100% of its BC accredited schools are Centres of Excellence. OK so Kingsway English Centre is in a class of its own, being the only accredited school & the only Centre of Excellence in the city. But still.
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Nadia Zammal, Groups and Social Organiser, Excel English

Nadia Zammal, Groups and Social Organiser, Excel English

Seven important elements of successful group stays

We asked our Social & Groups Organiser, “What makes a successful group successful?”– Here’s what she had to say: Read more

About this blog

Members of IALC share their insights on the language travel industry. Contributors are owners, directors, managers, teachers or administrative staff of IALC-accredited language schools worldwide.

IALC Workshop

IALC 2017 Workshop in Boston Massachusetts, USA - 23-26 March 2017

IALC 2017 Boston
Dates: 23-26 March 2017
Location: Boston, USA
Educators: IALC-accredited language schools worldwide
Hosted by: ELC Boston
#IALC2017

ELC Boston hosts the IALC 2017 workshop

IALC Study Travel Research Report 2016

Trends in the demand for foreign languages
Download the IALC Study Travel Research Report 2016

IALC Study Travel Research Report 2015

Perceptions of independent and boutique chain schools in language travel
Download the IALC Study Travel Research Report 2015